Ada is an open-access peer reviewed journal featuring scholarship on gender, new media and technology. The journal is particularly interested in contributions that exemplify Ada’s commitments to politically engaged, intersectional approaches to feminist media scholarship.
Contributions in formats other than the traditional essay are encouraged. Please contact the editors to discuss specifications and/or multimodal contributions.
Ada issues are published twice a year. Contributions are reviewed by Fembot Collective members using a multi-level open peer review process.
Ada is a product of the Fembot Collective and is published and preserved through the University of Oregon Libraries. The University of Oregon’s School of Journalism and Communication and Bowling Green State University’s American Culture Studies Program currently provide graduate student support for Fembot and Ada. The University of Oregon’s Digital Scholarship Center provides additional support.


Articles published as part of Ada are distributed under a  Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License unless otherwise noted.

Ada Editorial Team

Ada Web Team

  • Shehram Mokhtar, University of Oregon
  • Sarah Hamid, University of Oregon
  • David McCallum, University of Oregon

Fembot Advisory Board

  • Fembot Managing Editor (Carol Stabile, University of Oregon): The Fembot Managing Editor oversees and coordinates all aspects of the Fembot Collective. The managing editor works closely with other members of the advisory board to oversee operations of Fembot, including the Fembot Zine, BAD, and Ada.
  • Ada Co-Editors (Radhika Gajjala, Bowling Green State University and Carol Stabile, University of Oregon): Co-editors solicit articles and special issues for Ada. They oversee the peer review process and coordinate the workflow.
  • Members (Sarah Kember – Goldsmiths, Bryce Peake – University of Maryland, and Viola Lasmana – University of Southern California): These members actively invite and recruit international contributors and reviewers. They ensure that the journal issues address themes consistently with an eye to international audiences and accessibility of content.
  • Librarian/Archivist: The librarian / archivist oversees journal indexing, DOI assignment and registration, ISSN registration, and metadata coordination. The librarian works closely with the web mistress to ensure accessibility and search engine optimization. The librarian/archivist is responsible for staying on top of trends in publishing metrics and recommending options to the board. The librarian/archivist advises on copyright policies and licensing. In addition, the librarian/archivist coordinates digital preservation of the products of the Fembot Collective.
  • Webmistress (Shehram Mokhtar, University of Oregon): The web mistress oversees the general web activities and assists in the project management of Fembot and Ada, including posting regularly to the Fembot Zine; managing and organizing the digital publication of Ada; facilitating and organizing Fembot Advisory Board meetings; analyzing web analytics, and implementing strategies to increase the quality and amount of traffic; assisting the Fembot Managing Editor with organizing Fembot-related events; and overseeing 2 interns and an understudy. This position is currently a paid position supported by a tuition waiver from the Center for the Study of Women in Society and a stipend from the School of Journalism & Communication, both at the University of Oregon.

Fembot Collective Members

Ada: A Journal of Gender, New Media, and Technology
ISSN 2325-0496