Tag Archives: Singapore

Communicative ❤ Intimacies: Influencers and Perceived Interconnectedness

Around the world, many young people have taken to social media to monetise their personal lives as “influencers.” Although international news reports have variously described these commercial social media users as “bloggers,” “YouTubers,” and “Instagrammers,” I conceptualise these high-profile Internet microcelebrities (Senft 2008) as influencers regardless of their digital platform. Influencers are everyday, ordinary Internet … Continue reading Communicative ❤ Intimacies: Influencers and Perceived Interconnectedness